Commercial    •    360

Ford Ranger
2021 Worldwide Reveal

LIVE THE RANGER LIFE

Light Sail VR teamed up with Imagination and Ford Motors to create this unique 360 experience for the world premiere of the 2021 Ford Ranger.

Make sure to spot the 360 drone shot flying under the chassis of this brand new truck!

  • ClientFord
  • AGENCYImagination
  • Imagination Global Director CreativeStephen Van Elst
  • Imagination Immersive Studio ProducerAnthony Hickson
  • Imagination Digital Creative DirectorJonny Ellison
  • DirectorMatt Celia
  • Executive ProducerRobert Watts
  • ProducerSean Barney
  • PRODUCTION & POST-PRODUCTION SERVICESLIGHT SAIL VR
Social Assets
These are two examples of the 2D cutdowns. Using the original 360 media allowed us to create unique camera effects and interesting motion transitions that could be shared on social and non-360 platforms alike.
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